Aike Dellarco

Aike Dellarco

Aike Dellarco, a well respected art gallery in Shanghai, China.

  • x3 increase in web traffic
  • 175% in sales inquiries
  • 300% in email signups

Summary

A fresh modern web design that resonated with the target audience was well recieved. Aike Dellarco now had a way to speak with their followers and keep them up to date in the latest in event information and exhibit openings real-time.

  • Content
    Marketing
  • Email
    Marketing
  • Social Media
    Marketing
  • Web & App
    Development

Challenge


Aike Dellarco owned and overseen a number of art exhibits throughout Shanghai, China and even parts of the United Kingdom. He came to Dijutsu with a need to refresh his current website. His existing website sorely needed a facelift, and a way to manage content. Even though he was active in a few social channels. There was no activity that really directed it back to a website.

Solution


A clean minialistic website was created to keep aligned with the artistic style the client represented. Plenty of whitespace, and a canvas to exhibit his gallerys’ work. We ensured that the latest content was available and hosted in realtime, with a CMS portal that was easy to administrate and manage. Secondly. a contact and opt-in page to grow a fan base, and SEO optimized content that helped with local search. Lastly, a dual email automation series was built into his CMS for existing subscribers to be informed with new & updates, and another for new subscribers that wanted to learn more about his story and history.


Responsive Web Design

Minimalistic Design with CMS integration

Responsive Design

Content and Social Marketing

Search Optimized Content and Social Sharing

SEO Content

Search Optimized Content

Ability to curate and schedule posts with keywords, descriptions, hashtags, location and any sort of information that would be benefical for SEO and overall, a great reading experience.

Social Sharing

Social Sharing

With our intuative Content Management System, the client was able to share vital and time sensitive information to his followers, with the ability to share through various social channels.

Email Marketing

Triggered updates and a Welcome email series

Subscription Opt-in

Subscription Opt-in

A simple email subscription capture form. Easy to locate and a great way to grow your email list.

Drip Campaigns

Welcome Email Series

A single welcome series email sent to new subscriber opt-ins that greeted and helped educate about the clients passion for the japanese art and culture.

Newsletters

News & Updates Email Series

A weekly/monthly series of emails sent to an existing subscriber database that kept people informed about the latest in events, shows, and exhibit openings.

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